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Why does Bayer Aspirin cost more than the generic brands?
Branded products generally cost more than generic due to the additional costs of product support and development.

For example:

The makers of Bayer Aspirin have been at the forefront of research and development for the aspirin ingredient for over 100 years.

Development of educational material and communication tools (such as online information) are more often services from branded products.

Funding for these projects is factored into the price we must charge for the product.

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